Services
Self-service Marketing Mix Modelling & Media Mix Modelling Software
Minute MMM & Budget Optimizer
Brands and agencies love our affordable and powerful tools for measuring media impact and maximizing ROAS.
Starter
$39 per Month
Pay $280 upfront for 12 months (40% savings)
1-week free trial (no credit card required)
Up to 20 models per month
Supports up to 10 variables per model
Web-based SaaS
Up to 2 years of weekly records
Professional
$499 per Month
Pay $3,590 upfront for 12 months (40% savings)
4-week free trial (no credit card required)
Unlimited models
Supports up to 30 variables per model
Web-based SaaS
Up to 2 years of weekly records
Media channel level response curve & marginal ROI
24/7 expert support
Enterprise
Custom pricing
Contact us for the best pricing
Unlimited models
Unlimited variables per model
API integration
Up to 5 years of weekly records
Media channel level response curve & marginal ROI
Real-time media budget optimization and reallocation
Real-time forecasting for KPIs — including sales, revenue, and brand performance indicators
Real-time simulations to explore “what-if” marketing scenarios and instantly check impact on KPIs
24/7 expert support
Minute MMM – FREE Trial Policy
Trial Duration
- Starter Plan: 1 week
- Professional Plan: 4 weeks
Purpose
The trial provides your team with sufficient time to prepare and clean data and complete at least one full client case. Minute MMM requires structured data in standard Excel formats [Download Template]. Incomplete or unclean data may affect results.
How It Works
- Sign up – no credit card required
- Use Minute MMM with your prepared data to run marketing mix modelling
- Trial access ends automatically after the trial period
After the Trial
To continue using Minute MMM, a paid subscription is required. An invoice will be issued to reactivate access. Trial extensions are only granted in exceptional circumstances with prior approval.
Note
The trial is designed to let your team experience Minute MMM’s full capabilities. Proper data preparation is essential to maximize the trial’s value.
Managed Service for Marketing Mix Modeling and Media Mix Modeling
Comprehensive MMM, Omnichannel Optimization and Data Automation
Comprehensive MMM and Omnichannel Optimization are advanced service offerings designed for brands and agencies, enabling large-scale, granular media performance measurement, budget planning optimization, and ROAS maximization.
Data Automation
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Excel Spreadsheet Automation
Media Plan Automation
Media Reconciliation Automation
Marketing Platform Data Collection Automation
Digital Marketing Platform API Integration & Automation
Reporting Automation
Automated Dashboarding
Comprehensive MMM
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Simply upload your data — we take care of everything else
Leverage years of historical data to reveal long-term trends, seasonal patterns, and hidden performance drivers
Track the impact of all your media channels — from digital and social to TV and offline — for a truly comprehensive view of what’s working
Understand the full picture by measuring non-media factors like pricing, promotions, and macroeconomic conditions
Receive insights fast — get your model results in as little as 3 business days (timing may vary based on data quality and project scope)
Access unlimited 1:1 expert support to interpret results, adjust models, and make confident decisions
Omnichannel Optimization
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Access your omnichannel optimization platform anytime, anywhere — 24/7
Build response curves for every channel — from paid social and search to TV, email, and more — to understand how each drives conversions
Automatically optimize media spend across all channels in real-time, ensuring the best balance of efficiency and performance for maximum ROAS
Predict sales or revenue outcomes across your full customer journey using scenario-tested, data-driven budget allocations
Run “what-if” simulations instantly across any combination of ATL and BTL channels — see the impact on KPIs before you spend a cent
Get unlimited 1:1 expert support to guide planning, model interpretation, and strategic decision-making
Reach Out to Our Experts
Send us a message and we'll get back to you as soon as we can.
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Thank You to Our First 100 Clients and Users.
Your support helped shape our products and services—built to make media impact measurement accessible and affordable.
Starting 1 July 2025, Minute MMM and Budget Optimizer move to a paid model with monthly subscription and upfront payment options.
We're no longer free—but we're still powerful, affordable, and focused on your success.